It all started in 2002 when our restaurants in Memphis, Tennessee came together to support their local hospital, St. Jude Children’s Research Hospital. The passion of our Memphis ChiliHeads filled the entire brand. What started as a local, grass roots give back turned into a committed and long lasting partnership between Chili’s and St. Jude. We made a $50 million dollar commitment and year after year, Team Members and Guests rallied to support St. Jude’s mission – and it has made a tremendous impact. To date, we have raised more than $58 million for patients and families.
And it doesn’t stop there! This year marks our 14 year partnership with St. Jude Children’s Research Hospital. To celebrate, we have made our second commitment to support St. Jude’s mission of Finding cures. Saving children®. To kick off our annual #CreateAPepper campaign, we have made a $30 million promise to enhance the work of the St. Jude Program for patients.
This new commitment means Team Members and Guests can support the work of St. Jude to treat the whole child by helping to meet the educational needs of their patients. The St. Jude School Program gives patients a way to focus on the future and keep up with schoolwork during their stay at the hospital – whether staying for a few months or years. For children who are put into an unfamiliar hospital environment, school provides a regular routine, feeling of control and sense of normalcy.
All September long, Team Members and Guests will be rallying during our annual #CreateAPepper campaign to not only raise donations but to also create awareness that September is Childhood Cancer Awareness month. Together with our Guests, we will celebrate our new commitment and continue to live out our purpose to connect, serve and give while supporting a cause that is so near and dear to our hearts. ❤